Happy New Year…And Thank You!
As we embark on a new year, we want to pause to reflect on what has been a monumental year of growth among the social media ranks for us here at J. Lyons Fund Management, Inc. To consider how far we have grown our online presence in just 2 years is astounding to us. Just 2 years ago, we didn’t even have a blog; now, jlfmi.tumblr.com has nearly 2000 followers. Our Twitter account (@JlyonsFundMgmt) had maybe 5 followers; now it has 5,700 and was actually named one of Marketwatch.com’s Must-Follow Twitter Accounts For 2016. Our relatively new StockTwits account (@JLyonsFundMgmt) had maybe a few dozen followers; now it has about 35,000. And our JLFMI Newsletter has grown from about 40 subscribers to over 600.
While we have put a tremendous amount of effort into this campaign, its growth has still been a surprise to us, particularly since A) we did not have any intentions of pursuing a social media campaign just a few years ago and B) once we began that voyage, we really had no idea what we were doing. Therefore, we consider it a real blessing to have experienced such growth in such a short time. We have also benefited tremendously from the process. Most of all, that benefit has been manifested through new friends and contacts that we have made online along the way, as well as through more rigorous and accountable attention to our investment process. None of this would have been possible without the many folks that generously helped us along the way, our financial social media colleagues who have inspired us with their offerings and – especially – our tremendous group of followers and readers. To all of you, we offer our sincere thanks. And we look forward to providing even bigger and better market-related value in 2016.
As an FYI, we are going to operate the blog a little bit differently from now on. Since we launched jlfmi.tumblr.com nearly 2 years ago, we have published at least one post every single day except one. Most of the posts have been rather in depth and comprehensive pieces as well (totaling nearly a million words thus far!). This takes a lot of time and energy – and is worthwhile. However, we have some other offerings in the works that will eventually allow followers to benefit even more from our market research and insights. At this time, the work into these other ventures will command a bit more of our time and resources.
Therefore, while we still plan to publish at least a post a day, they will not all be as extensive. Rest assured, in the event of major developments or signals in the markets, we will provide coverage as always. However, at times , the posts may simply show a Chart Of The Day with limited commentary. In the long run,
once these new offerings are developed, we believe our readers and followers will be able to draw much more value from our work.
Again, we thank you very much for your viewership this year and wish you all a very healthy and prosperous 2016.
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The commentary included in this blog is provided for informational purposes only. It does not constitute a recommendation to invest in any specific investment product or service. Proper due diligence should be performed before investing in any investment vehicle. There is a risk of loss involved in all investments.